NNAEMEKA'S LIBRARY

Are you a consultant? That title applies to professionals from actuarial advisors to Web site designers, including management consultants, accountants, architects, investment counselors, lawyers, public relations consultants, engineers, human resources experts, executive coaches, professional speakers, technology consultants, internal consultants, and others. All consultants are different and each specialty requires unique skills. One of those skills, though it may not say so on your business card, is marketing. If you’re not a top-notch marketer, expect an up-hill road all the way. And don’t expect that road to lead to the bank. Professional service providers need powerful marketing now more than ever. You may be a brilliant advisor or strategist, but in our highly competitive world you must convince clients that your services are head and shoulders above the competition if you want to stay in business. Click Here To Download The Book

People generally start a small business or buy a small business for different reasons. Sometimes it is because they are good at their chosen profession and feel that they can make a better living working for themselves, sometimes it is a lifestyle change and sometimes it is simply a lifelong dream. With the advent of retrenchment and redundancy packages or early retirement payouts there are many more people facing retirement long before they are actually ready. They have cash and they have the energy and enthusiasm to start their own business. The problem is that they rarely have the experience required to run their new venture and to make money. Running a business requires many skills that take time to develop. The question is how much time do you have to develop them? Click Here To Download The Book